[AI Magic] Boost Workday Efficiency With My 3 Favourite Hacks

Turbocharge your subscription business with the magic of AI-driven email marketing!

Discover how to reclaim your time and focus on what truly matters with three ingenious hacks to seamlessly integrate AI into your workflow.

Hosted by Gary Redmond, co-founder of BusterBox.com and a seasoned business mentor, this episode promises to unravel the art of blending automation with the personal touch essential for impactful content.

Learn how AI, while a groundbreaking tool for productivity, still needs that human sprinkle to convert better and resonate deeply with your audience.

Join Gary as he unveils his top AI strategy: utilizing voice input with ChatGPT for ultimate efficiency. Picture having your own personal transcriptionist, capturing your brilliance as you brainstorm, whether you're at your desk or on a stroll in the park.

This method not only streamlines content creation but also enriches your creative process by freeing you from the keyboard. Tune in for these insights and more, and let's inject some fun into enhancing your email marketing prowess.

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Transcript

Speaker 1: 0:00

Welcome to Unbox the Inbox with me, your host, gary Redmond. On this podcast, you'll learn how to grow your subscription business using the power of free and mostly automated email marketing, and we'll hopefully have some fun doing it too. I'm a co-founder of BusterBoxcom and also a mentor and coach helping business owners like you and me create their dream life through their online business. So today I want to share with you three hacks and three ways that I use AI to help speed up my workflow and save me some time and also avoid doing things I don't really like doing. So, as someone who values automation, I love to find ways to save time, streamline tasks and find little hacks and tricks to help me get more done in less time. That's also why I love automation and I love those kind of email marketing things that we talk about quite often on this show. But I want to talk you through three things that I do.

Speaker 1: 0:51

Obviously, ai is one of the most if used correctly, it's one of the most productivity increasing tools that probably has ever been invented, but it's obviously getting better and better as time goes by. But I use it in fairly simple ways because some of the drawbacks with AI obviously sometimes it can sound like AI if you use it to write an entire article or email or anything like that. I also generally find and myself and the co-founder Liam are talking about this your emails written with AI and like ads and stuff often just don't convert as well as when it's done by a human. Um, so, like I, I do use it to help me do things, but I don't I don't like copy and paste straight from ai. I use it to outline things, but I do always tend to have my own sprinkle on top. I just find that that it's good, but it's not quite there yet to the level of persuading people, in my opinion. Anyway, I don't know what it's missing something human or whatever. I can't really put my finger on it, but anyway.

Speaker 1: 1:54

So the first hack that I use for using AI is I use a voice input with ChatGPT. So it's pretty straightforward. I'm not the fastest typist and I usually rely on you know I prefer to rely on voice input to get my ideas down, because when you're scripting or outlining something, I basically just open up the ChatGPT app on my phone and speak into the microphone okay, and ChatGPT just takes what I say and from there it can structure it for me. Okay, so it's like having a personal transcriptionist who can you know? You're still kind of articulating your ideas in your head and it's much easier to speak them, um, and instead of having to go on type them, even if you're out and about, sometimes on my phone, walking in the park or something like that. This just saves me so much time and the best part is I get to focus on my thoughts instead of the keyboard.

Speaker 1: 2:41

Okay, so it's just really accessible and you can, like you know, something comes to your mind instead of writing it down in your notes app, you know, which is fine sometimes, but, like, you can say hey, like, open up this chat gpt app. Hey, I have an idea for an email or an article or whatever. It's like, this is my idea. This is why I think it's a good idea. This is what I think about this topic and this is what I want you to write about. Or this is what I want to write about, and it will like can you structure this article for me? Or can you even give me a draft of this article so you can take your ideas from a simple one-line note that I do sometimes if I think of an email or an idea for an email, to actually like getting a first draft of it done and you can speak into it again and say yeah, I don't like this, I don't like that chat gbt the same way you would use it on your computer. I just find it's really helpful not a lot of people know about this to just use the, the voice input, on your phone also as well, like you know I can. You know you can speak your thoughts a lot easier than you can type them sometimes. Okay, so I just find that really, really helpful. So that's the first hack I would give you. Another thing you can do is when you speak it into your chat gbt account on your phone, if you go to your desktop and just refresh the screen, then you will actually see the response. You'll see it basically on desktop too. So if you're logged in chat gpt on desktop and you can just I can do this sometimes even when I'm at my computer I just prefer to just speak into it into my phone and then it comes up. Okay, it's probably a way to just speak into my computer, but I haven't figured it out yet, and so I just pick up my phone.

Speaker 1: 4:03

And the second one is similar but it has a slightly different twist, okay, so recently I was working on an information memorandum. Okay, it was like a much, much longer, um sort of more complex document and again, like the drawbacks with AI is like I don't want it to write um in a way that doesn't sound like me or you know, is is. You know, sometimes you can you think it's okay what comes out, but it's you would write it slightly differently, and I just think it comes out a little bit like ai sometimes. So what I did recently was I am on google docs, there's a voice typing feature as well. So basically I would like write the heading of the section um, for example, like the marketing plan for buster box, or something like that, and I would literally just say, okay, and in this section I want to talk about the direct response, marketing, the factory runoff, or is this, this is and I'm basically speaking into google docs, and it comes out like obviously unformatted, okay, and like, just comes out like, like, like my thoughts and like like the way I speak.

Speaker 1: 5:04

But then what you do is you basically go to chat gpt and give it a prompt. That's like the prompt says hey, I'm trying to write an information memorandum. Can you just structure and clarify my thoughts and just basically, um, put this together into, into, like this format. I don't want you to like kind of, I just want you to like clarify this and like don't add anything, don't write it for me, just make you to like clarify this and like don't add anything, don't write it for me, just make this, give it perfect grammar and just structure it like a section of an article, okay.

Speaker 1: 5:34

And then what you do is again like it's. It's, it just allows you to speak into your computer, um, but again not going in straight into the chat GPT app, because I was literally doing a section by section. It was like a 20 or 30 page document that I was doing. So when I'd come to the next section, I'd speak my thoughts into into google docs and copy what I'd written and then paste it into into chat gpt and it would come out completely done, okay, like all formatted, perfect grammar, perfect spelling and ready to be pasted back into the document. Okay. And then what you can do is like you can just use the same chat and be like okay, now for this section, do the same thing and the very next section again. So I just don't type very fast, okay. So this is ways that I get a lot of words down very quickly, okay, and so that's the two ways. They are similar. The first one is to speak into chat gpt and, just you know, tell it your wildest dreams. Second one is when you're when you want something a little bit more structured is to speak into google docs and then ask chat gpt to format it, and maybe there's a tool that can probably do this within the google docs. But the way I did it, I copied and pasted back and forward, but, um, it just allowed me to basically save time in typing and also structuring and also grammar and everything. It just came out totally done, so it really did save me a lot of time.

Speaker 1: 6:44

The final thing that I like to use AI for is for drafting emails. Okay, now, this is more something I would do for my coaching business rather than BusterBox, but we can use it in BusterBox too, but it's actually what you can do inside of ChatGPT, or there's another tool that I actually like to use called Claude. What you can do is you can actually train this GPT or this chat to understand, number one, your target customers. Number two, your own writing style. And number three if you give it some examples of what you've done in the past and you can tell it the offer that you want to promote, then it can actually write emails really, really tailored not only to your customers, not only to your writing style, but also for the offer that you're selling. So, for example, I might download a PDF where it depends how well you obviously know your target customer.

Speaker 1: 7:41

You can also use ChatGPT to help you with some of this research. You can upload a prompt and say what are some of the beliefs or what are some of the challenges that, say, a subscription box founder or a business owner will be facing, and you can get ChatGPT to help you articulate some of those sort of desires and problems that your customers would be facing. Okay, so let's say you have all those, you put them into a pdf. You say, hey, chat, gpt, I'm going to create a gpt here and I'm going to upload information about my target customer and you're going to use this information to help me write effective emails. And you upload the information. You say what did you learn from this pdf? And the gpt then will tell you I learned, learned. Your customers want this. This is their roadblocks, this is their challenges, fears, desires, whatever.

Speaker 1: 8:20

Say okay, fine, now this is my email writing style. I'm going to tell you, I'm going to type out for you, or I'm going to explain to you how I write emails and what kind of things I'm trying to do. That's the second part, and then I'm going to also upload examples of my previous emails. I've hundreds of them in a Google Doc, so I'm going to upload examples of my emails so you can get an idea of my writing style. Tell me what you learned from my writing style and from these examples and my framework.

Speaker 1: 8:42

Okay, that's step two, so it knows who it's targeting and it also knows how you normally write your emails. And then what you can do is you can say okay, here's my latest offer, whether it's my course or whether it's a workshop I'm running. I say I write out all the details of the offer. Sometimes you can use chat, you be, to help you with that too. But even let's just say I wrote that out and I wrote that out manually, it's like okay, I'm now selling my core subscription box email secrets. So what I want you to do is to give me 10 ideas for emails that would resonate with my target client and at the end of it we're going to offer them subscription box email secrets, and here is a PDF or here is like details, a Google Doc or whatever, of the offer that I'm trying to sell. Ok, so now it knows you're writing a style, it knows your target customers and it knows what you want to offer and you can actually say, ok, take one of those 10 ideas and write an email that sounds like me um, to sell my core subscription box email, so you could and watch what comes out. So, again, because you're training it in your own writing style is very important for the result that you get, but also the fact that you're telling it what you want to offer and what your customers are what actually want.

Speaker 1: 9:48

You can get a very, very powerful sort of copywriter that can give you some great first drafts of emails. That's the way I do it. I don't, as I said, I don't generally copy and paste it straight into the email sender. I do like to add some human touch. But they're they're my three ways that I use ai to speed up my workflow and I hope it gives you some ideas. So the first one is to just speak at the chat gpt. The second one is use voice typing on Google Docs and then use chat GPT to format it into a finished document.

Speaker 1: 10:14

And number three is to get personalized email drafts with AI by telling it about your target customer, your email writing style and the offer that you want to send. So it's kind of like having a smart assistant to be honest with you, and it helps me save time with typing and also gives me some. You know, it removes the chances of sitting there with a blank screen and not knowing what to write about. Ok, that's what I use it for a lot. So that's it for today's episode. Ai has become a really invaluable tool in my workflow, saving me time on everything from capturing my ideas to sending emails, and I hope these tips can help you make the most of AI in your own business. So if you enjoyed this episode, please subscribe, leave me a five star review and if you have any questions or tips, feel free to reach out in the subscription box. Success group. And thanks for listening, and I'll see you in the next episode.